Event Industry Leaders to Converge at TRANSFORM USA
May 3, 2018
Transform USA has lined up an impressive array of event industry leaders to lead panel discussions and break-out sessions at its upcoming event, set for July 18 at the Newseum in Washington, D.C.
Senior leaders of association, for-profit and corporate exhibitions and venues who are in attendance will have a chance to hear and engage with thought leaders from Clarion/UX, ReedPOP, National Kitchen & Bath Association, Reed Exhibitions and North American Veterinary Conference who will be focusing on how show organizers will be using data, analytics and digital to shape their events, organizations and the overall industry.
“Our conference committee has put together a stellar program,” said Denzil Rankine, executive chairman of AMR International, which produces the show and supports all facets of strategy, operating model improvement, data and digital, event lifecycle and transactions in the events industry.
He added, “Leaders in the industry are ready to share their successes and challenges in implementing new data, digital and analytics being used to improve events and match them to market needs.”
To be moderated by Rankine, the conference will feature three dynamic panel discussions, structured breakouts on the panel topics, a showcase of the latest technology as well as one-to-one networking opportunities.
Panels will include:
- Look What We’ve Learned – Buzz Words in Action: This kick off panel will feature Amy Fischer of Reed Exhibition, Bill Darcy of National Kitchen & Bath Association and Greg Topalian of Clarion/UX who will focus on the many new ways to engage through digital transactions, matchmaking, social media and customer interactions.
- Stop Talking – We Did It – Come Listen: Lance Fensterman head of Reed POP, Michael Shaiman from Helios Interactive and Tom Bohn from the North American Veterinary Conference will share new and innovative ideas they have implemented for their events that are transforming the experience of their attendees.
- Blue Sky Thinking – Modeling the Future: The afternoon panel discussion featuring Ailis McKernan from AMR International, Deborah Sexton from PCMA and Jamie Notter, author of “When Millennials Take Over” will discuss how the digital transformation is a culture change and how that change is impacting future modeling for events and talent in the workforce.
All of Transform USA’s speakers will then host round table discussions for industry peers to foster open and honest conversations on what is working, the challenges they have faced and how to implement new ideas.
As a one-day invitation only conference for C-suite executives, Transform USA focuses on how forward-thinking organizers can benefit from the transformation driven by technology in events. The format allows delegates to not only listen and learn but also to quiz thought leaders in structured breakouts and network with industry peers.
“From modeling the future for both events and talent in the workforce, to engaging your audience in this digital world and innovative real world examples of what is working, this one-day networking and learning event is a terrific opportunity for exhibition organizers, association and venue executives to come together, dig deep and walk away with actionable solutions,” Rankine said.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
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