Emerald Expositions Buys HOW Design Events from F+W Media
October 14, 2015
Emerald Expositions has acquired HOW Design Live and the HOW Interactive Design Conference series (“HOW Design Events”) from F+W Media, Inc., a Content and e-Commerce company, for an undisclosed sum.
HOW Design Live is the largest graphic design conference and expo in the nation, combining five separate conferences into a single event focused on creativity, business and inspiration for designers.
F+W’s retained HOW Media Brands, including HOW Magazine, Print Magazine and HOW University, will continue to work closely with Emerald’s HOW Design Events.
“Our strategy of supplementing organic growth with tuck-in acquisitions of industry leading, high-quality businesses makes the decision to add HOW Design Events to the Emerald portfolio a natural one,” said David Loechner, Emerald’s CEO.
He added, “HOW is an institution in the graphic design industry and Emerald looks forward to continuing to deliver highly inspirational and educational events to this growing professional community.”
Gary Lynch, former vice president/community leader for the HOW Media Brands, now has been named vice president of Emerald Expositions.
“I expect Emerald’s acquisition of the HOW Design Events to benefit the graphic design market enormously,” Lynch said.
He added, “Each organization’s expertise and talent is perfectly suited for the product lines they will own and operate. The transition of HOW Design Events from F+W will be seamless and we are intent on delivering even more value to our customers as part of the Emerald organization.”
F+W’s Interim CEO, Jim Ogle, noted that for more than 20 years, F+W has been dedicated to providing its customers with the very best conferences for designers.
“We are confident the Emerald Expositions team will take these events to the next level, providing a best-in-class experience for attendees, partners, speakers, and exhibitors while staying true to the HOW brand promise,” he added.
Corporate Solutions of Westport, Conn., was the exclusive advisor to F+W in arranging, structuring and negotiating this transaction. The financial terms of the transaction were not disclosed.
F+W sold another piece of its portfolio recently, World Tea Media, which included World Tea Expo, to Penton Media.
Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started.
Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind.
“Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for."
What’s New – AT&T Discovery District
Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall.
Hotels Coming Soon
Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond.
JW Marriott
This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar.
InterContinental Dallas
Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.
Hotel Swexan
Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.
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