Community Brands Delves into Event Management and Technology Market With Expo Logic Acquisition 

June 14, 2018

Community Brands, provider of cloud-based software solutions for associations, nonprofits, schools and faith-based groups, has acquired global event technology and service company, Expo Logic.

The addition of Expo Logic strengthens the Community Brands event management suite, which already includes event registration, mobile event fundraising and conference content video capture.

“Meetings and events play an integral role in enhancing our customers’ organizational performance and our national economy,” explained Jean-Paul Guilbault, president and CEO of Community Brands. 

He continued, “As we further advance into the events market, this is an important step to increase the value of more than 100,000 events we support each year. Our innovative technology will only improve the experience of our customers and their attendees, and we’re excited to see the positive effect our service enhancements will have on these face-to-face events.”

Expo Logic specializes in providing event and onsite registration, attendee tracking and lead retrieval solutions. 

The two companies share an existing integration, allowing data to seamlessly flow between Expo Logic’s event management technology and the Community Brands membership management platform. 

Customers using the integrated solutions can enhance event experiences, gain greater insights into attendee behavior and easily recognize event revenue.

With the acquisition, Cooper will become senior vice president and general manager of Event Technology Applications at Community Brands.

A longstanding partner of Community Brands, Expo Logic recently provided event registration and onsite facial recognition check-in for nearly 1,500 attendees at Xperience 2018, the annual Community Brands technology conference for the social good community.

“We’re excited to take the next step in our journey as a part of Community Brands and the opportunity to really grow and develop our event management technology to its fullest potential,” said Jeff Cooper, president and CEO of Expo Logic. 

He added, “We look forward to working with the teams to integrate with Community Brands solutions and services, and help organizations meet and surpass their event revenue goals through stronger data and analytics.”

Details of the deal were not disclosed.

 

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Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started. Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind. “Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for." What’s New – AT&T Discovery District Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall. Hotels Coming Soon Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond. JW Marriott This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar. InterContinental Dallas  Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.   Hotel Swexan Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.