Success in the trade show and events industry often hinges on the ability to reflect on what works and focus on what truly matters. In the world of displays and visual appeal, two fundamental elements come into play: mirrors and lenses. Let’s take a look at the difference between these two components and explore how they relate to our industry.
Geopolitics and political uncertainty now pose the greatest risk to business growth, according to a recent survey of more than 1,300 CEOs of the world’s largest businesses.
Held in conjunction with the International Association of Exhibitions and Events (IAEE) Expo! Expo!
Q4 2023 has been a busy time for the trade show industry, with event-related organizations across the country inking new business deals, extending partnerships and consolidating companies as they prepare for a robust start to 2024.
Beginning in 2024, The Venetian Resort Las Vegas will begin a $188 million renovation of its meeting and convention facilities
Exclusively sponsored by Honeycomb Strategies.
It took our face-to-face industry only two years to essentially recover from the most serious pandemic in more than a century. The industry has managed to deal with global inflationary pressures not seen in a generation. On top of that, we have faced new wars and growing geopolitical tensions.
Despite all of those challenges, our industry has recovered and returned to growth mode. And as investor fantasies around the metaverse and virtual events imploded, there is no lack of investors willing to put their money into our industry and our core business model.
Three global trade show producers recently reported financials, and revenue from exhibitions is soaring, with all three posting double-digit growth.
What’s trending in corporate event production in 2023? Sustainability, engagement with technology and tighter timelines, according to Lauren Hendricks, PRG senior vice president business development, corporate and events, who joined the full-service production company in 2019.
As a trade show and events industry newcomer and fresh employee of Hanley Wood, Elizabeth George remembers having to look up what “drayage” meant on the internet after sitting in an afternoon meeting with members of the former organizer’s operations team.
