CBME China Educates U.K. Audience on China Baby Products Market

December 15, 2013

Anticipating increased interest in UBM Asia’s Children Baby Maternity Industry Expo (CBME) after the Chinese government  announcing it will relax the one-child policy by allowing couples to have a second baby if either is the only child in family, the show recently went to the United Kingdom to expand its customer base.

With this revised policy revised policy, more than 1 million newborns will be expected per year, in addition to the 16 million newborns currently born every year.

The “Selling to China” seminar was hosted by the Baby Product Association (BPA) of United Kingdom Nov. 19 in Berkeley Hotel, London, “was a great success,” according to company officials.

Close to 100 British brand owners, baby products manufacturers and suppliers, key industry players and media attended the  seminar.

Athena Gong, general Manager of CBME, opened the afternoon’s session with “Overview of the Chinese nursery industry, information and show facts”.

Lise Bertelsen of China’s Britain Business Council discussed “Why China? How to Access the Chinese market and business considerations”, and Christine Scippo of BPA, U.K. completed the lineup of speakers.

The seminar aims to give the key players of UK’s baby and children products industry an inside look on China’s baby product industry and provide them the know-how on bringing their brands and products to China.

In early 2013, CBME and BPA/ Harrogate Nursery Fair entered into an alliance to help boost the children, baby industry as a whole.

This seminar is part of the series of efforts the two organizations are working on to bring brands across territories. CBME is now the world’s largest sourcing event for baby, children and maternity products;

The Baby Products Association (BPA) is a membership organization established in the U.K .in 1945 with the objective of promoting the baby and nursery products sector in both the U.K. and Europe.

“The British baby products manufacturers and suppliers showed great interest in China market. Fifty

people registered for the event, but close to a hundred turned up. Special thanks to BPA, for arranging this seminar. It is a first step in helping UK brands and suppliers to enter China,” Gong said. “We are glad to have the first U.K. pavilion in CBME China 2014.”

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.