New App Tracks Medical Show Giveaways to Comply with Sunshine Act

August 18, 2013

As part of the final piece of the Sunshine Act that went fully into effect Aug. 1, all pharmaceutical, medical device, biological, and medical supply manufacturers have to report to the Health and Human Services (HHS) any "payment or other transfer of value" to physicians, including any giveaways at medical and pharmaceutical trade shows and meetings.

These requirements apply if a manufacturer sells or distributes at least one covered drug, device, biologic or medical supply.

For organizers, it just adds one more layer of data collection, but fortunately, technology company Interatica has that covered.

The company recently introduced the Sunshine Reporter, a portable method to track medical show giveaways.

The Sunshine Reporter data collecting iPad® application scans, collects, and provides a full importable Excel spreadsheet for all onsite giveaways.  

“The new Sunshine Act requires by Aug. 1 that all manufacturers of drugs, devices, biologics, or medical suppliers collect and report payments and other transfers of value to physicians -including giveaways at medical congresses,” said Interatica’s Senior Creative Manager Steven Organ. 

He added, “The Sunshine Reporter offers a portable, simple, and intuitive solution for this very important data to be collected and provided after each show.”

The tool is designed to be used by sales reps or as a standalone application.  To enter badge data someone can either just swipe the badge or use the iPad's built-in, hi-res camera for quick capturing.  Using the company’s proprietary NetID badge swiping technology, users enter their information with minimal effort.  

 The tool also has the ability to track a wide variety of giveaways by selecting different items given to the attendee. Physicians need only scan their badge and provide their physician number (State License, NPI, or DEA number). 

The company collects the data and provides event planners with a cumulative value for each person's giveaways.  There are no complex forms to fill our or complicated menus to navigate through, according to Interatica officials.

For more information on the Sunshine Reporter click HERE.

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.