HSMAI Extends Its MEET Format to All 2012 Events

February 27, 2012

The Hospitality Sales and Marketing Association International has decided to extend its MEET brand to all of its 2012 events and will kick the series off with HSMAI’s MEET Mid-America April 3-4 at Navy Pier in Chicago.

The keynote speaker for the event also was announced - body language expert Janine Driver.

HSMAI’s MEET Mid-America brings a new name and offerings to attendees:

HSMAI’s TEEM UP: HSMAI's reverse trade show buyer appointment expo, which adds to the opportunities to learn about new meeting facilities and suppliers during the traditional HSMAI's MEET expo

HSMAI’s MEET On: Year-long access to a virtual extension of the two-day conference with networking and regularly updated educational content

HSMAI’s MEET Concierge: The opportunity to maximize time through HSMAI's MEET Concierge, who will preschedule one-to-one appointments for planning professionals with supplier partners during the traditional trade show hours

HSMAI’s MEET University: Educational experiences through HSMAI’s MEET University, an updated, interactive educational program led by industry experts with sessions.

Driver’s keynote will focus on gaining an edge with body language. New York Times bestselling author and CEO of the Body Language Institute, Driver is an expert at helping people better understand themselves, the impact of their non-verbal communication and how to read others’ body language in order to build impactful relationships.

“I’m thrilled to be able to speak to and engage with some of the brightest minds in the meetings industry at each of HSMAI’s MEET shows this year,” Driver said.

She added, “I believe my sessions will help equip attendees with the edge they need to be more successful in their businesses and their daily lives.”

HSMAI's MEET Mid-America provides benefits for meeting and event planners, including garnering more than eight hours of acclaimed continuing education on topics they are facing, connecting with and learning from peers and partners alikeand the ability to preschedule face-to-face meetings with exhibitors.


For exhibitors, HSMAI’s MEET Mid-America offers the opportunity to connect with experienced planners from the corporate, association, government, and independent sectors and learn about the issues they are facing.

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