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Are Virtual Events Still in the Game?

August 23, 2022

Sponsored exclusively by Hubilo

For the past two years, the events industry has been in a flux. The pandemic made us rethink our event strategies, and we pivoted to the planning mode that worked bestvirtual events. The pivot was hard, but we learned a new way of delivering content and building relationships. 

At Hubilo, we enabled virtual experiences that delivered ROI that set the bar high. The benefits of virtual events seemed to be scalable.

That was the past, what now? 

The world is coming back to normal. The pent up demand for in-person meetings is driving a new wave of change. In-person and hybrid events are in demand, while virtual events are struggling. The slump in attendance and dwindling ROI is a challenge in purely virtual events.

How do we move ahead? 

Is the solution only to invest in in-person events and go back to the status quo we once had? Certainly not. Our survey featuring leading #eventprofs found that 47.13% are continuing to plan events in all 3 formats - in person, virtual, and hybrid. And 87% of them shared how virtual events are either indispensable or at least a format to deploy for the right place, time, and audience.

Hubilo

So what we do ahead depends on the approach we all take. If virtual events remain just an extended version of a webinar, then yes, they’re a futile endeavor. 

But if we learn to deliver captivating experiences no matter what the format, we have a chance to change what virtual experiences look like. 

How? Hear it from our CEO and founder, Vaibhav Jain, as he spills some beans on what the future of virtual events looks like

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Partner Voices
HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates. Water Stewardship Efforts MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship. In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step. MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas. MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030. From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts. Caring for One Another MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include: Unserved perishable prepared foods from events Perishable unprepared food from MGM Resorts’ kitchens Nonperishable food items from minibars and warehouses The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community. Fostering Diversity and Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.