Messe Frankfurt Has Record 2011 in Group, Foreign Sales
July 4, 2012
Germany’s Messe Frankfurt shrugged off the economic doldrums plaguing several countries in Europe and posted its best sales year on record last year driven by growth in group and foreign sales.
The final figure for last year’s group sales was €467.5 million.
“Even though 2011 was by no means an easy year from an economic perspective, we succeeded in further expanding our business activities,” said Wolfgang Marzin, president and CEO of Messe Frankfurt.
Accounting for sales revenue attributable to Messe Frankfurt service subsidiaries Accente Gastronomie Service GmbH and Messe Frankfurt Medien und Service GmbH, the majority of group revenue, €310.9 million or around 67 percent, was generated from sales within Germany.
Foreign sales hit a new sales record last year with €132.4 million.
“We now generate 28.3 percent of our sales revenue outside Germany.” Marzin said. The man driver of foreign sales was shows held in Asia by Messe Frankfurt Asia, accounting for €81.9 million.
In 2011, Messe Frankfurt organized a total of 100 trade fairs and exhibitions worldwide. These were attended by some 3.4 million visitors and featured around 68,800 exhibitors.
A total of 31 trade fairs and exhibitions took place in Frankfurt, of which 14 were organized by the Messe Frankfurt Group itself, registering approximately 18,900 exhibitors and 742,000 visitors in all.
Six further events were held in other German exhibition venues, 63 trade fairs and exhibitions were organized outside Germany and Messe Frankfurt’s foreign events attracted an estimated 30,650 exhibitors and 1,063 million visitors – which also was a record for the company.
Looking into the future Marzin said of the first half of 2012, “In the first six months of 2012, we made important strategic decisions for our operating business,” Marzin said.
These decisions included the construction of the new congress building “Kap Europa” and the premature termination of the Group’s cross-border leasing arrangements.
For 2012, Marzin said the company expects positive sales to continue with revenues predicted to top the €500 million mark.
Messe Frankfurt also is looking to expand its global portfolio, with a total of 16 new trade fairs lined up for the company’s foreign portfolio in 2012 and 2013.
A new focus will be India, where debut events include Secutech India, Light India and ACMA Automechanika, according to Messe Frankfurt officials.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
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The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
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MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
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