World Trade Center Las Vegas Partners with World Trade Center Saskatoon
November 9, 2018
The Las Vegas Convention and Visitors Authority (LVCVA) and the Consumer Technology Association (CTA), owner and producer of CES, have expanded their North American business partnerships by establishing an official Memorandum of Understanding (MOU) between the World Trade Center Las Vegas and the World Trade Center Saskatoon in Saskatchewan, Canada.
The agreement, signed last month during a ceremony at the 2018 World Trade Centers Association (WTCA) Annual Member Seminar in New York City, marks the first of its kind between WTC Las Vegas and a Canadian-based WTC entity.
Through the agreement, Las Vegas and Saskatoon will co-market under the World Trade Center brand, create access to key trade information and market research, and facilitate business trade opportunities throughout the world.
“WTC Las Vegas recognizes and appreciates the tremendous value of developing strategic and meaningful partnerships with our WTC partners across the globe,” said Chris Meyer, WTC Las Vegas executive director and vice president of sales for the LVCVA.
He continued, “In our experience with the WTCA, we have celebrated incredible successes as a result of MOU partnerships and are confident this new venture with WTC Saskatoon will result in a number of monumental wins for both destinations.”
Las Vegas is currently the only North American destination with a World Trade Center designation on the campus of a convention center, Meyer added.
In 2010, CTA was granted the rights to the WTC Las Vegas license and partnered with the LVCVA in an effort to attract more trade events and international visitors, who comprise 16 percent, or nearly six million of all visitors to Las Vegas.
According to LVCVA officials Canada is Las Vegas’s top source of international visitation, with nearly 1.5 million visitors traveling to the destination in 2017.
Meanwhile, strategic partners affiliated with WTC Saskatoon are committed to developing innovative initiatives and programming that will enhance business relationships between Las Vegas and Saskatoon, including John Williams, president of CANWEST CLC Corporation and champion of WTC Saskatoon.
“We look forward to working together with World Trade Center Las Vegas in mutually promoting each other’s world trade center facilities,” Williams said. “This MOU between our World Trade Centers is a next step in strengthening our economic ties.”
The WTCA encourages mutual assistance and cooperation among its members, and WTC Saskatoon is aligned with WTC Las Vegas in its efforts to promote the importance of business travel and trade opportunities, according to LVCVA officials.
Besides the MOU with WTC Saskatoon, the WTC Las Vegas has signed memorandums of understanding with WTC Beijing; WTC Brussels; WTC Denver; WTC Dulles Airport; WTC Ft. Lauderdale; WTC Istanbul; WTC Leeuwarden; WTC Miami; WTC Mexico City; WTC Montevideo; WTC Santiago; WTC Sao Paulo; WTC Seoul; WTC Taipei and WTC Twente– business partnerships that are designed to be mutually beneficial in providing information and business contacts, promoting the destinations, developing educational programs and creating an open forum for discussion of trade-related, international and travel issues.
The LVCVA has also established Memorandums of Understanding with the Nevada Governor’s Office of Economic Development and the U.S. Department of Commerce International Trade Administration to promote travel and tourism exports.
Don’t miss any event news! Sign up for any (or all) of our e-newsletters HERE & engage with us on Twitter, Facebook, LinkedIn & Instagram!
Partner Voices
HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates.
Water Stewardship Efforts
MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship.
In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step.
MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas.
MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030.
From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts.
Caring for One Another
MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include:
Unserved perishable prepared foods from events
Perishable unprepared food from MGM Resorts’ kitchens
Nonperishable food items from minibars and warehouses
The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community.
Fostering Diversity and Inclusion
To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.
MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.
Add new comment