IAEE Teams Up With ISSA to Provide GBAC-Trained Technician Certification

August 20, 2020

To help exhibitions and events professionals return to the face-to-face business environment safely and effectively, the International Association of Exhibitions and Events has partnered with global cleaning industry association ISSA on a Global Biorisk Advisory Council technician training course. Designed to teach participants how to prepare for, respond to and recover from biohazards in the workplace, the GBAC Fundamentals Online Course: Cleaning & Disinfection Principles teaches the principles behind infection and contamination control measures for infectious disease outbreak situations such as COVID-19. 

Running 2-3 hours, the course covers the following topics: 

  • Preventative, response, infection control and contamination control measures to known or potential infectious disease outbreak situations, including emphasis on the novel coronavirus
  • Importance of proper cleaning and disinfection for health
  • GBAC protocol for response and remediation
  • Use of personal protective equipment (PPE), tools and equipment
  • Cleaners and disinfectants based on the EPA’s Emerging Viral Pathogens Guidance in the U.S.
  • How international professionals can find information specific to their own countries

After successfully completing the course within 30 days, participants will receive a certificate of completion from GBAC, after which they can use the term “GBAC-Trained Technician” to distinguish themselves professionally. 

“IAEE is deeply committed to helping show organizers, exhibitors and attendees feel safe at the in-person exhibitions and events that are so essential to the global marketplace,” said IAEE president and CEO David DuBois. “Partnerships such as this allow us to fulfill our objectives in developing tools and resources for members of the industry to confidently manage the obstacles we are currently facing.”

The GBAC Fundamentals Online Course is offered in English, Spanish, Chinese, Italian, Portuguese and Polish. Through the IAEE Referral Program, the cost for both IAEE members and non-members is $150. To learn more and enroll, go here.

Another Industry Safety Partnership

The GBAC certification course comes as some event companies are partnering with health and safety consultants to help clients prepare to restart their events. For example, The Expo Group recently partnered with public health expert Lauren Sauer to assist event organizers with the decision-making process surrounding the health and safety of face-to-face gatherings.

As the director of operations for the Johns Hopkins Office of Critical Event Preparedness and Response and assistant professor of emergency medicine in the Johns Hopkins School of Medicine, Sauer has been working in the field of disaster and public health emergency research and response for almost two decades.

According to The Expo Group officials, Sauer’s research focus and understanding of public health protocols, decision-making around risk mitigation and interpretation of scientific guidelines make her an ideal resource as organizations seek to bring people together smartly and safely. 

“The need for a strong, science-backed understanding of the public health issues surrounding gatherings led us to provide this resource to our clients,” said Randy Pekowski, president and COO of The Expo Group. “Guidelines are not beneficial without a real understanding of the latest medical findings and risk mitigation.”

 

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Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors. TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders. Lisa Messina, Chief Sales Officer, LVCVA With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role? Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”  These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.  Allegiant Stadium As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward? Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees. What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events? We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.  Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city. Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.  What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization? We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.  What are your favorite ways to recharge? My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.  Valley of Fire What advice would you give to women following leadership paths in destination marketing? I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.   This interview has been edited and condensed. This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.