OFA Short Course Set to Expand Showfloor by 50,000 SF in 2014
July 16, 2013
In 2014, not only will the OFA – The Association of Horticulture Professionals and American Nursery and Landscape Association combine, but also the OFA Short Course show will expand its showfloor by 50,000 square feet at next year’s show.
Additional educational and networking opportunities will be offered to serve the increasing attendance.
“For years, OFA Short Course has been a preferred destination for independent garden retailers, florists, growers, and installers. Our 7-acre trade show sells out every year, and it already includes numerous companies that provide products and services to retailers,” said Sherry Johnson, OFA’s trade show manager.
She added. “There is great demand for us to offer more exhibitors and activities for retailers and others.”
Michael Geary, OFA’s and ANLA’s CEO, said, “When ANLA and OFA combine, our new organization will become the world’s largest trade association of independent garden retailers. The premier event needs to reflect the make-up of our membership and the industry, and offer one-stop buying and selling for goods and services.”
The OFA Short Course currently includes exhibitors that provide hard goods, plants, and business services for growers, retailers, and installers, and comprehensive education on business management, marketing, and greenhouse and nursery production.
“The reality is that for most retailers, plants can make up as much as 80 percent of annual sales. At Short Course, attendees can see new varieties and other plants that consumers want to buy. But it’s not plants alone that retailers sell, so we also offer a wide assortment of hard goods and services to round out their inventory. In 2014, this product category will expand with the addition of another exhibit hall,” Geary said.
He added, “Retailers will get everything they need at this event along with our year-long support.”
ANLA and OFA are preparing to consolidate into one new trade association by 2014. OFA Short Course will reflect this change by also increasing the number of companies that supply the nursery and landscape markets, according to association executives.
The 2012 OFA Short Course, which is held each July in Columbus, Ohio, was ranked No. 147 on the TSNN Top 250 Trade Show list, drawing 9,100 attendees to a 154,000 net sq. ft. showfloor.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
Add new comment