Naylor Forms New Integration Partnership with MailChimp

September 11, 2018

Naylor Association Solutions has partnered with small business marketing platform, MailChimp, to offer email marketing and marketing automation integrations to Naylor’s association management software (AMS) and career center. 

As a result, association professionals can now import lists of contacts from their AMS or career center directly into their MailChimp account, enabling them to streamline their workflow even further.

Through the Naylor Marketplace, associations that use MailChimp for purposes including member emails, potential member outreach and sponsorship campaigns can add the popular marketing platform to their association management software or online career center as a software add-on with just one click. 

Seamless app integrations like this not only help save association professionals time by removing the steps necessary to export data from their AMS or career center, ensuring file type compatibility and importing that data into MailChimp for email campaigns, but also helps reduce errors, according to Naylor officials.

“When we surveyed associations about which software integrations they would most like to see in an app marketplace, MailChimp was near the top,” explained Tom Aley, group vice president for software solutions at Naylor, which offers a comprehensive set of solutions including communications strategy, print, digital and video content and production, full service event management, advertising, sponsorships and exhibit sales, career centers, online learning, association management and association management software (AMS).

He continued, “We’re pleased to respond to our customers with the ability to connect a MailChimp account with our association management software and career center products. Our clients can now populate their MailChimp-powered popular marketing automation, digital advertising and website traffic-driving tools straight from their Naylor AMS or career center, without having to import data or deal with spreadsheets.”

MailChimp is just the latest app integration in a series of additions to the Naylor Marketplace, an online app store that seamlessly integrates third-party software applications with Naylor’s AMS and career center products. 

To learn more about Naylor’s app integrations for association management software and career centers, go HERE.

 

Don’t miss any event news! Sign up for any (or all) of our e-newsletters HERE & engage with us on TwitterFacebookLinkedIn & Instagram!

Add new comment

Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started. Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind. “Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for." What’s New – AT&T Discovery District Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall. Hotels Coming Soon Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond. JW Marriott This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar. InterContinental Dallas  Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.   Hotel Swexan Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.