Julia Smith, CEM, is senior vice president, national sales at GES (http://www.ges.com/US/home), where she has been collaborating with exhibition clients for more than 23 years.

Partner Voices

Have you ever heard someone say, “If it weren't for tomorrow, it'd be the future today” or “The future is unwritten?" Well, dear readers, when it comes to the use of augmented reality (AR) technology in the events space, that future is now!