Oct 13, 2017

As a global provider of brand experiences that has been advancing in the event technology space, Freeman understands the industry-wide challenges of digital tool integration.

In an effort solve this often frustrating issue and create a more seamless experience for event organizers and attendees in the process, the company has introduced Fuzion by Freeman, an open product ecosystem designed to simplify integration by acting as a foundation between digital solutions, establishing a common language that allows multiple tools to talk to each other.

With Fuzion, event organizers… more

Oct 12, 2017

As a global company that provides labeling solutions for the consumer packaging, graphical display, logistics, apparel, industrial and healthcare industries, Avery Dennison is all too familiar with the environmental challenges of label liner waste.

To address this issue while supporting its own sustainability goals, the company teamed up with Noble Environmental Technologies and its ECOR Circular Economy Team to create a first-of-its-kind green exhibit for Labelexpo… more

Oct 11, 2017

The Association of Equipment Manufacturers has decided to withdraw from a proposed collaboration with the Kentucky State Fair Board and its National Farm Machinery Show.

Last February, AEM and the KSFB signed a letter of intent and announced a verbal agreement on the showfloor of the 52nd annual NFMS at the Kentucky Exposition Center in Louisville.

Under the agreement and starting with the 2018 show, AEM would have assisted with the show’s management and co-production with the intention of elevating the exhibitor and attendee… more

Nov 10, 2017

Leaders representing the meetings, travel and hospitality sectors gathered Oct. 10 during IMEX America at the Sands Expo & Convention Center to support #VegasStrong, the hashtag that represents the resiliency of Las Vegas after a mass shooting occurred at the Route 91 Harvest Festival 10 days earlier.

The Sands Showroom was packed for the press conference with individuals from the Las Vegas hospitality community, as well as media and executives from industry associations, including IAEE, SISO and ASAE.

A video played first with an Andre Agassi voiceover asking “What Is… more

Oct 08, 2017

Tarsus Indonesia, a business-to-business event, exhibition, conference and media company, will cooperate with RAI Amsterdam to present Intertraffic Indonesia 2018, a leading global exhibition brand for traffic and mobility solutions.

Both parties signed a memorandum of understanding to pave the way to a successful cooperation.

With its Intertraffic events, RAI Amsterdam has a long track record of outstanding… more

Oct 08, 2017

Western-branded products continue to increase in popularity with consumers in Indonesia and the Philippines as people continue to be more cognizant of western cooking styles, lifestyles and home décor.

Housewares suppliers interested in the home and housewares markets in Southeast Asia can meet with key retailers and learn more about the business climate during a trade mission to Jarkarta, Indonesia, and Manila, Philippines, Nov. 5-14 sponsored by the International Housewares Association. more

Oct 08, 2017

Diversified Communications has acquired Luxperience, Australia’s only event dedicated exclusively to the business of luxury travel.

“As a premium invitation-only hosted buyer model that features awards and networking opportunities, Luxperience is in a great position to understand and continue to service the needs of this growing community,” said General Manager of Diversified Communications Australia David Longman.

Luxperience extends Diversified Communications’ travel and… more

Oct 08, 2017

MEDICAL FAIR THAILAND 2017, 8th International Exhibition on Hospital, Diagnostic, Pharmaceutical, Medical & Rehabilitation Equipment & Supplies, concluded its most successful edition to date: 830 companies from 66 countries (including 18 national pavilions and country groups) welcomed more than 9,000 trade visitors from 70-plus nations. U.S. companies participated within the U.S. group stand or the Enterprise Florida group stand.

The event is the region’s premier medical and… more

Oct 08, 2017

The phrase “Experience Design” gets tossed out repeatedly, but do we truly understand how this concept plays out in the trade show and conference arena?

This dynamic has been embraced by the consumer markets, starting in 1999 with Joseph Pine and James Gilmore’s best-selling book called “The Experience Economy: Work is Theatre & Every Business a Stage.”

What impact has this or could this have on the B2B trade… more

Oct 06, 2017

IMEX is replacing its original event organizing platform with EventReference, a cloud-based event management system developed by U.K.-based RefTech.

EventReference will be used to manage all of IMEX’s online interaction with show attendees, including all registrations, hosted buyer travel, buyer and exhibitor appointment schedules and the exhibitor booth directory.

Going forward, every person attending IMEX in any capacity will be using EventReference to register, manage and plan their visit.

“IMEX has grown and we have evolved our processes and listened and adapted… more