Metaverse Spectrum to Stage First Annual B2B Conference and Expo in October

The age of the metaverse is upon us, but how can event organizers, event marketers and businesses innovatively leverage this brave new world? The first annual Metaverse Spectrum Business Conference & Expo, set for Oct. 25, is designed to showcase the many ways for attendees to do so—all within the metaverse itself.    

As Southwest Florida Recovers After Hurricane Ian, Other Impacted Destinations Are Back in Business

Several days after Ian pummeled Southwest Florida as a Category 4 hurricane then slowly weakened as it barrelled through the middle of the state and on to the Carolinas, the hardest hit destination, Lee County, Fla., remains all but closed to visitors, while other areas throughout Florida and South Carolina have resumed normal operations and are welcoming visiting groups for events. Following is an update from several destination marketing organizations throughout the region.

Four Tips to Provide an Exclusive Brand Experience by Using NFTs

Submitted by ltenny@tsnn.com on Tue, 10/04/2022 - 13:55

As an event planner, you’re in the business of attention. You likely spend your days searching for ways to generate buzz and sustain audience engagement—an increasingly difficult feat in a highly fragmented marketplace. So it makes sense that you and others are looking toward a new trend: non-fungible tokens (NFTs).

Canada Lifts COVID-19 Entry Restrictions; U.S. Travel Urges Biden Administration to Follow Suit

Effective Oct. 1, it became easier for international travelers to go to Canada, including those attending events, as the country officially removed all COVID-19 entry requirements as well as testing, quarantine and isolation measures for arriving visitors. Other COVID-19 travel restrictions were also dropped throughout the country.

How Exhibitors Can Maximize Trade Show Effectiveness and Address Risk Management

Submitted by lpsavas@tsnn.com on Thu, 09/29/2022 - 10:46

As consumers are venturing out to peruse goods and services in person again, many exhibiting companies are wondering about the future of trade shows. For roughly two years, trade shows could only occur virtually or were canceled completely, but as COVID-19 precautions have become more effective and widespread, it’s fair to wonder if trade shows will make a solid comeback.

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.   
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