Speecheo Wins Inaugural Technology Showdown at IMEX America

Among the hundreds of events held at and around the record-breaking IMEX America last week in Las Vegas, the inaugural Technology Showdown featured 11 start-up companies whose products were less than 2 years old.

Speecheo, an app that allows attendees to make notes on PowerPoints during educational sessions, won the “experts” award. 

As the winner, Speecheo won a free booth for next year’s IMEX America Tech Pavilion, promotion in IMEX publications and the Event Manager Blog.

Speecheo Wins Inaugural Technology Showdown at IMEX America

Among the hundreds of events held at and around the record-breaking IMEX America last week in Las Vegas, the inaugural Technology Showdown featured 11 start-up companies whose products were less than 2 years old.

Speecheo, an app that allows attendees to make notes on PowerPoints during educational sessions, won the “experts” award. 

As the winner, Speecheo won a free booth for next year’s IMEX America Tech Pavilion, promotion in IMEX publications and the Event Manager Blog.

Atlas Event Technologies Helps Attendees Find Their Way at Shop.org Summit

Atlas Event Technologies successfully provided their ShowAtlas on-site wayfinding product for national Retail Federation’s the 2014 Shop.org Summit and secured the commitment for their larger Retail’s BIG Show coming up in January.

“We were very pleased with the ShowAtlas on-site wayfinders that we used at the 2014 Shop.org Summit, and we will be using the ShowAtlas on-site product again for the 2015 Retail’s BIG Show,” said Mark Bogdansky, vice president Exhibit Operations at NRF.

Atlas Event Technologies Helps Attendees Find Their Way at Shop.org Summit

Atlas Event Technologies successfully provided their ShowAtlas on-site wayfinding product for national Retail Federation’s the 2014 Shop.org Summit and secured the commitment for their larger Retail’s BIG Show coming up in January.

“We were very pleased with the ShowAtlas on-site wayfinders that we used at the 2014 Shop.org Summit, and we will be using the ShowAtlas on-site product again for the 2015 Retail’s BIG Show,” said Mark Bogdansky, vice president Exhibit Operations at NRF.

Adapting Real-Time Marketing as a Customer Service Tool for Attendees

Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them. 

Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events.

Adapting Real-Time Marketing as a Customer Service Tool for Attendees

Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them. 

Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events.

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.