Produce Giants PMA and United Fresh Agree to Merge, Effective in 2022

The Produce Marketing Association and United Fresh Produce Association have agreed in principle to pool resources to form one mammoth global trade association. The organizations will finish the year working independently before joining forces on Jan. 1, 2022.

Among the implications of the move is that the association’s vast annual conventions and expos will fall under one roof.

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An open-air design featuring the largest digital experience in the U.S. convention and exhibitions industry welcomes attendees to the brand-new West Hall of the Las Vegas Convention Center (LVCC), just as the city roars back to full capacity and takes major events and trade shows to the next level with impressive, new venues.