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Aug 17, 2020
As part of a broader marketing effort designed to attract business, convention and leisure travelers to the city, VISIT Milwaukee has unveiled an immersive video series and two 30-second commercials designed to showcase the city and celebrate its citizens. Released on Aug. 13 and 14, the virtual and commercial video projects come on the heels of the announcement that the 2020 Democratic National Convention, originally set for Aug. 17-20 at Wisconsin Center, will be taking place virtually.  The four-day event, which was expected to bring approximately 50,000 visitors to Milwaukee, will remain… more
Aug 13, 2020
Thanks to a new partnership with Interprefy, the remote simultaneous interpretation technology and services platform based in Zurich, Singapore-based events technology provider GlobalSign.in will help companies to widen their global audiences for digital events. This collaboration will allow event organizers planning events, webinars, conferences and meetings on GlobalSign.in's new GEVME Live digital events platform to host those gatherings in multiple languages using the Interprefy platform.  “When launching GEVME Live, we did not simply want to bring physical events into the digital space… more
Aug 05, 2020
Taking the lessons learned in helping client organizations transition in-person events to virtual or hybrid experiences, association management and services company SmithBucklin has created a fee-based service designed to aid other groups — including those in the corporate world — going through the same process.  “It’s not about taking an in-person event and placing it on a digital platform,” said Carol McGury, executive vice president of event and education services for SmithBucklin. “It’s about building a new experience that achieves the business outcomes.” As part of the new SmithBucklin… more
Jul 29, 2020
Virtual Events Institute has debuted a global platform designed to bring the virtual and hybrid events community together to share best practices, educate, discuss, inspire and do business. The pandemic has rapidly accelerated the events industries’ adoption of digital events. Virtual events and experiences now play a crucial role in global marketing and event strategies, complementing live experiences and creating opportunities to get closer to customers, gain real-time market insight and widen global reach. Online events are currently at the heart of community building, so the need to… more
Jul 22, 2020
Information and events company Questex is entering the artificial intelligence marketplace with the launch of Fierce AI Week, a new virtual event focused on how AI can be used to drive business, customer and process value for emerging and large enterprises. Set to take place Aug. 10-12, the complimentary event will feature three days of presentations and tracks focused on how AI can be leveraged in the life sciences, healthcare, electronics and telecom markets.  Designed for C-level, technology, automation, marketing and AI-specific professionals as well as investors and channel partners,… more
Jul 16, 2020
Self-service event app and event data management company Attendify has launched a new offering, Attendify for Virtual Events, that aims to transform the in-person, virtual and hybrid event experience. According to company officials, Attendify’s goal for its new platform is to help make the industry resilient. Whether it’s a future economic shock, another health crisis or a major industry strike, the event industry can’t be as susceptible to future shocks that are completely out of an organizer’s control. Through Attendify for Virtual Events, event organizers can build out a modern virtual… more
Jul 08, 2020
With social distancing as part of the new reality the events industry must face for the foreseeable future, planners are having to consider not only how to execute safe and CDC guideline-compliant events, but also ensure that attendees follow those rules. But when involved in conversation and conducting business, it can be easy for people to forget about staying safely apart. While asking event attendees to maintain a 6-foot distance may seem simple enough, how can event organizers ensure consistent compliance? Enter radio controlled wearables provider CrowdLED, which will launch its new… more
Jun 30, 2020
Event managers handling events for academia, science, medicine and other professional fields now have a new online platform option for planning virtual conferences and events. Underline, a live-streaming conference platform and digital repository, has been custom-built to handle scientific, technical and academic events, helping planners and organizers to execute virtual events as well as aggregate content from those events in a digital library. Alex Lazinica, founder and CEO of Underline and a former robotics and artificial intelligence scientist, was inspired to start the company after… more
Jun 26, 2020
The global event tech exhibition and conference Event Tech Live is taking a new approach for its 2020 event — and perhaps no one is better equipped to go (partially) digital, due to their depth of knowledge with event technology. This Nov. 2-6, Event Tech Live will take a hybrid approach, expanding its typical two-day trade show (which will still take place in person, Nov. 4-5, at The Old Truman Brewery in London, incorporating procedures overseen by health consultants to ensure safety for all attendees) to include five virtual days of content, as well. “ETL introduced a virtual element… more
Jun 17, 2020
As face-to-face trade shows and conferences begin to resume, it goes without saying that event organizers are going to be paying extra-special attention to health and safety practices. With social distancing among the top safety practices for the foreseeable future, event registration and lead management solutions provider Convention Data Services is offering a new Touchless Toolkit. Launched in early June, the Toolkit includes DigiBadge, which allows event registrants to check in safely and securely using their own mobile devices. Event participants download the DigiBadge link provided by… more

Partner Voices

As event professionals and destinations adjust,  adapt and evolve in these uncharted waters,  it is imperative that substantial resources be put in place for all of the people responsible for planning and executing tradeshows and expositions.   At Mohegan Sun we have built an industry-leading COVID-19 Resource Center,  with a combination of pictures from recent successful events held since our reopening on June 1st,  along with several easy to share,  downloadable documents such as our Operati