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Oct 26, 2020
In late June, TSNN reported that Event Tech Live, the annual London, U.K.-based trade show and conference dedicated to event technology, would take place as a hybrid event. However, due to new gathering restrictions in response to rising COVID-19 infections across the U.K., coupled with travel restrictions for international exhibitors, the decision was made to push the show to virtual only. Now, ETL is scheduled to take place virtually from Nov. 2-6, with plans for a hybrid event in 2021. In normal years, the face-to-face event offers educational programming across six stages, showcases… more
Oct 21, 2020
In the continuing evolution of virtual and hybrid events, the role of digital technology used to host those events has continued to evolve as well. To help sort through some of the new technology designed to aid organizers as they plan their virtual and hybrid meetings, here are four recently launched virtual event platforms. e-Attend Virtual Experience Denver-based event services company Image Audiovisuals has added a virtual event platform to its e-Attend technology. The new e-Attend Virtual Experience links broadcast-quality production, recording and live streaming services with virtual-… more
With the impact of COVID-19 continuing to affect the live events business, Clarion Events North America has released a new quartet of digital products. This includes Virtual Product Showcases, Episodic Content Series, On-Demand Education Membership Packages and Virtual MATCH Meetings. Through all of these virtual products, the emphasis is on fostering new, qualified relationships.  “The events industry has been overdue for a change and our teams have taken this as a time to reimagine our offerings, working with their customers to define what matters most across each of our industry sectors… more
Oct 07, 2020
Originally scheduled for May 27 and postponed due to the pandemic, Exhibition and Convention Executives Forum (ECEF) will now be held Nov. 18 as a retooled virtual experience.  To aid in transitioning the annual information-sharing and networking event for independent organizers and leaders of associations, Sam Lippman, ECEF producer and president of Lippman Connects, has partnered with Freeman. As part of the partnership, Freeman will provide the virtual event platform and serve as the exclusive gold sponsor. “I have watched the Freeman team strengthen their capabilities in strategy,… more
Oct 01, 2020
Seattle-based event marketing platform Banzai recently acquired High Attendance, a cloud-based virtual and hybrid event management software for enterprises. Banzai plans to integrate its flagship marketing automation platform, Banzai Reach, with High Attendance’s platform to give Banzai customers — including Adobe, Chef Software, Dell, Pure Storage and other large enterprises — a seamless experience for growing and engaging their audiences. “Currently the event marketing landscape is a mess,” said Brian Goldfarb, CMO at Chef Software. “It’s littered with half-baked solutions that were not… more
Sep 24, 2020
The NAB Show, the leading trade show and conference for media, entertainment and technology professionals held each spring in Las Vegas, is gearing up to launch NAB Amplify. This year-round digital platform is designed to serve, engage and grow the show’s global community. Launching in beta in November, the interactive online platform will work to support and extend the live show’s impact by providing ongoing, real-time opportunities for networking, discovery and education. In addition to connecting users with relevant products, services and information to advance their businesses and… more
Sep 14, 2020
The annual TechWatch Awards at this year’s IBTM World, set for Dec.1-3 at Fira Barcelona in Spain, will have a new concept for 2020. Aptly named TechWatch Live, the new format will feature live pitching on-site as well as a new judging panel chair. Designed to showcase the best event technology, TechWatch Live will provide five technology business owners with the opportunity to pitch their product or service to a live audience and judging panel for the chance to become the 2020 TechWatch Live Award Winner. Held on Day 2 of IBTM World, the TechWatch Live Awards enable event tech start-ups to… more
Sep 09, 2020
Event producers wanting to know the most important issues they’ll be facing over the next six months will want to check out the fall season schedule for Digital Summit, a live virtual information exchange series kicking off Sept. 11. Produced, hosted and facilitated by Sam Lippman, president and founder of Lippman Connects, the upcoming series will feature seven 90-minute live video chat sessions via Zoom. Held on Fridays between 2:00–3:00 p.m. ET, the forward-thinking discussions feature up to 20 event executives, managers and seasoned professionals sharing user experiences, discussing… more
Sep 03, 2020
Cincinnati-based Fern, a national marketing support and trade show services provider, is partnering with ShareMy.Health, a healthcare technology developer, on Fern Health Check. Available to all trade show and event organizers, this digital platform will allow for consumer-controlled sharing of health data. While the return to live events will require a combination of many factors, individual safety and comfort levels will be at the foundation. Until there is a vaccine with widespread availability and coverage – and likely for an extended time thereafter – self-assessment, testing and… more
Aug 25, 2020
In an effort to update event professionals on the processes for meetings and events that have been redefined in response to the COVID-19 pandemic, Marriott International has published a series of new materials on its Marriott Bonvoy Events site.  Part of Marriott’s “Commitment to Clean,” the new digital content highlights the latest sanitation guidelines, operational training for associates and conference technologies the company’s hotels have implemented to ensure groups can gather when they are ready. Included in the new materials are an informational video, customer stories and other… more

Partner Voices

As event professionals and destinations adjust,  adapt and evolve in these uncharted waters,  it is imperative that substantial resources be put in place for all of the people responsible for planning and executing tradeshows and expositions.   At Mohegan Sun we have built an industry-leading COVID-19 Resource Center,  with a combination of pictures from recent successful events held since our reopening on June 1st,  along with several easy to share,  downloadable documents such as our Operati