SmartSource Takes Touchscreen Displays to a Whole New Level

January 13, 2017

SmartSource Computer & Audio Visual Rentals has launched two new technology solutions designed to transform traditional event touchscreen displays into interactive, larger-than-life formats – the iTab Core and Giant Smartphone.

The iTab Core turns any touchscreen display into a giant iPhone or Android phone, facilitating access to various apps, social media and games, as well as branding and marketing messages that can be easily uploaded and displayed in real time. Designed to promote digital engagement and customer interaction, the intuitive screen allows users to manage content from one device and displays it in clear smartphone format.

The Giant Smartphone is exactly what its name implies – a fully-functioning, jumbo-sized digital display that mimics the look and feel of a smartphone. It operates on both iOS and Android platforms to create a mammoth display of mobile optimized content, and projects apps in their native environment, just as they would appear on regular-sized handheld devices.

Together, the iTab Core and Giant Smartphone can help facilitate a wide range of branding and marketing applications for exhibitors and event organizers, with myriad content options to choose from, including Product Selector Guide, SmartPad App, Salesforce App, Product Configurator, Websites, Video Show Reels, PowerPoint Slides, Brochures/PDFs, Picture Galleries, Gaming, Twitter and Facebook.

Designed to help increase attendee engagement as well as effectively convey and distill brand messages and content with maximum impact, these interactive display formats are incredibly intuitive and easy-to-use, especially since the smartphone is a digital platform with which most people are already familiar.

“With the mass adoption of mobile applications, this is a perfect solution,” said Robert Edwards, SmartSource manager of software service. “When you can take a technology and pair it with something that a person is used to using and seeing, it’s a ‘win–win’ scenario.”

He continued, “In the past, with traditional touch displays, individuals would not interact with the device the way it was intended, as it was foreign (to them). Now we can take a technology that once fit in a person’s hands and provide this on a much larger scale, which allows for individuals to be able to display their technology in a whole new way.” 

The iTab Core is a plug-and-play, interactive solution that works with the Giant Smartphone to offer a 4K ultra HD experience with its 2GB memory, 16GB storage, dual band Wi-Fi, Bluetooth 4.0 and HDMI 2.0, DC 5V specifications. It is CE, FCC and CCC Certified.

The Giant Smartphone offers a 42” screen, Pro Cap touch technology, 1920 x 1080 full HD resolution, HDMI and a 6-millisecond response time, among other high performance features. It is also CE Certified.

Launched last Dec. at IAEE’s Expo! Expo!, the iTab Core and Giant Smartphone appear to have already made an impression. This quarter alone, six major shows will be using these technologies, according to Edwards.

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Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact