New Business Contracts: Event Advisory Group, SmithBucklin, Spargo, NTP Events Sign Business
Summertime ended with a flurry of new and existing business being contracted between suppliers and event organizers in the trade show industry, ranging from Event Advisory Group to SmithBucklin to Spargo and National Trade Productions.
National Science Teachers Association (NSTA) has contracted with Event Advisory Group (EAG), an event consulting firm, to continue supporting the organization to improve the performance of their event portfolio based on the recommendations EAG made after conducting their unbiased 360° Review this past spring.
Realizing the importance of implementing EAG’s recommendations and the need to do so in the most efficient and effective manner possible, NSTA has engaged EAG to serve as an extension of their staff for the next 12 months in support of their conference, marketing and sales teams in the planning and implementation of new programs, initiatives and technologies.
“Working with EAG has been a most rewarding experience. What a pleasure to work with such a team of competent, friendly and experienced individuals!” said Delores Howard, NSTA’s associate executive director for conferences and exhibits/sales.
She added, “EAG’s 360° Review was efficient, thorough, focused and invaluable to the enhanced success of our event portfolio.
The Neurocritical Care Society (NCS) has selected SmithBucklin, the association management and services company more organizations turn to than any other, to provide full-service association management. A 20-year association industry veteran, Dale West, CAE, will serve as NCS’s chief executive at its headquarters in Chicago.
Founded in 2002, NCS is dedicated to improving the healthcare and outcomes of patients with life-threatening, neurological illnesses by promoting quality patient care, professional collaboration, research, training and advocacy. Its membership comprises 2,200 multidisciplinary healthcare providers worldwide.
In choosing SmithBucklin to provide association management, the NCS Board of Directors noted how the company’s depth of knowledge and skills in all areas of society management – including member administration, annual meeting management, marketing and branding, education and certification administration – will help the society to meet its strategic growth goals in the months and years ahead.
“The board was impressed with SmithBucklin’s depth and breadth of resources, proven practices and respected thought leadership,” said Michel T. Torbey, M.D., President of NCS.
He added, “The board feels that this new management partnership will help the society further build on our foundation of member value, growth and further recognition in the healthcare community.”
SPARGO assumed responsibility for the management of exhibit and sponsorship sales for the American Society for Cell Biology’s 2017 and 2018 ASCB|EMBO Meetings and 2019 and 2020 ASCB Annual Meetings. Additionally, SPARGO will sell advertising in ASCB’s three publications and other digital communications.
The Annual Meeting, which has seen steady attendance growth over the past four years, brings together scientists from all over the world to discuss new experimental results and techniques in various domains of basic science and creates the environment for broader discussions on topics ranging from what is cell biology to the future of biomedical research, funding, training, and publishing. The Learning Center at the Annual Meeting will continue to feature technical and scientific exhibits, integrate the poster sessions, and host the popular Tech Talks and microsymposia presentation theaters in which cutting edge content is delivered by the exhibiting companies.
The ASCB|EMBO 2017 meeting will be held Dec. 2-6 in Philadelphia. The Northeast/Mid-Atlantic region boasts a large concentration of medical and academic institutions. Holding the conference in this region makes it affordable and convenient for both domestic and international scientists to attend.
“We are proud to partner with SPARGO,” said Alison Harris, ASCB's Director of Meetings. “Our aim is to continually improve the meeting experience for attendees and exhibitors, and we’re confident that SPARGO’s experienced team of event management professionals will help us fulfill this mission.”
NTP Events will extend its contract with the Air Force Association (AFA) to manage booth sales, exhibitor marketing and operations for its 2018 Air, Space and Cyber Conference.
"NTP was contracted to manage services for AFA's 2016 and 2017 Air, Space and Cyber Conference as well as the 2017 and 2018 Air Warfare Symposium," said Christopher Harar, NTP Events president.
He added, "Adding the 2018 Air, Space and Cyber Conference was a natural extension of our partnership. We are proud to service not only the AFA, but also our country through these events."
The Air Force Association's Air, Space & Cyber Conference is the nation's premier event for defense and aerospace professionals from across the globe. This year's event features a sold-out tradeshow floor and a 20 percent increase in the number of exhibitors.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.